🍪 Eathletes
"Your AI sports nutritionist that reads your training data and tells you exactly what to eat — every meal, every day, for $19/month."
The Idea
Eathletes is an AI-powered sports nutrition coach that connects to athletes' fitness wearables (Garmin, Strava, etc.), ingests their training history and upcoming schedule, and generates personalized daily meal and fueling plans calibrated to their sport, training load, body metrics, and goals. It replaces the $200/session sports dietitian with a $19/month subscription that gets smarter over time as it learns from the athlete's performance data.
Who It's For
Recreational endurance athletes (runners, cyclists, triathletes) aged 25–45 who use Strava, train 4-6 days/week, and care about performance but can't afford (or access) a dedicated sports dietitian. Initial distribution through Strava clubs, running subreddits (r/running, r/triathlon), and run-club partnerships.
What's Built
In Scope:
- Onboarding + Wearable Connect — User signs up, enters body metrics (weight, height, age, sport, goals), and connects Strava to pull training history
- Training Schedule Input — User can view synced past workouts and manually add upcoming planned workouts for the week
- AI-Generated Daily Nutrition Plan — For each day, the system generates a meal plan with macros, meal timing, supplement recommendations, and race-day fueling notes — all calibrated to that day's training load
Out of Scope (v1):
- Mobile app
- Garmin/Polar/Wahoo direct integrations
- Grocery list generation
- Coach/B2B whitelabel
- Payment processing
- Real-time mid-workout fueling alerts